That was when Louise*, a writer I know, suggested I get a ghost blogger. I’d heard about ghost writing; celebrities, sports stars, and people who find themselves front page news land a book deal, then get someone else to write it. I actually met a celebrity ghost blogger a few years back – she worked on an A-lister's newsletter, which eventually turned into a multimillion-dollar lifestyle site. And who remembers when someone on Kylie Jenner’s payroll wrote an article on her app about how she keeps things fresh in the bedroom? Jenner quickly removed it but was forced to let her fans know that she’d neither written nor approved it
. Unsurprisingly, her young followers who pay for exclusive content weren’t happy to discover that what they had been reading was not coming from Jenner herself.