For years, waking up on October 3rd meant celebrating Mean Girls Day, the unofficial holiday recognised by fans of the cult-classic comedy. In case you're out of the loop, the day memorialises an otherwise mundane interaction between Cady Heron and Aaron Samuels. He asked her what the date was, she responded "It's October 3rd," and the rest is history.
In an act of solidarity and compassion, some of original Mean Girls cast have come together to transform their film's holiday into a day of action and reverence.
Jonathan Bennett, who played Samuels, tweeted out a video on Tuesday morning encouraging fans to join him, Amanda Seyfried, Lacey Chabert, and Daniel Franzese in donating money to the National Compassion Fund to help the victims of the worst mass shooting in modern American history. The "Mean Girls for Las Vegas" GoFundMe page explains that they chose the NCF because in the past its helped "victims of the Pulse Nightclub shooting, the Aurora shooting, and even 9/11."
"If every fan gave just $3 in honor of October 3, we would hit our goal of $300,000 in no time," Bennett said.
Chabert later added: "Guys, look. We know fetch is never gonna happen, but we can make this happen."
Fans interested in helping can donate to the GoFundMe page, which as of press time has raised just over $36,000 (£27,000). The site's donor section indicates that Bennett donated $1,003, which is no doubt a play on 10/03.
If you're looking for other ways to help, here's a helpful guide. Victims are still in need of blood, food, and supplies.